At some point in the year 2009 television will change dramatically

At some point in the year 2009 television will change dramatically. Interestingly a majority of people won’t even notice the enormous transition to an entirely digital signal, but for anyone with an “old fashioned” set, meaning no cable connection, their opportunity for getting signals through a traditional antenna will end. The Federal government has decided to “weed out” many problem causing signals clogging the airwaves and the “analog” broadcasts that were the original signals used for television will be eliminated permanently.

Of course the analog signal was never that satisfactory in the first place, and around the late 1950s there were major efforts to replace it with something far superior. This was the birth of the modern cable companies. Within the next forty years the cable industry worked to meet ever increasing consumer demands, and while expanding the availability of cable television they also explored new technologies and services. This means that today’s cable television companies are also offering other services to their millions of customers as well. These services include high-speed Internet and digital telephone services among others.

How is the cable industry able to do this? Collectively the entire industry funded the expansion of cable equipment to every imaginable area of the country, and by the end of the last century they had also poured funding into developing associated technologies that could use their fiber optic and broadband networks. Thus the ability to “bundle” services like telephone and Internet along with a cable television subscription, but interestingly the technology also allows for a great deal more!

For example, because the cable industry utilizes the broadband network it means they have a “two way” communication with each customer. This allows customers to enjoy such unique features as “on demand” movies and programs, interactive games and features and expanded services with telephone and Internet accounts as well.

All of this investment and expansion must mean that cable is one of the most expensive choices for television, phone or Internet service, right? Actually it is the reverse and the cable industry is able to offer tremendous savings, especially to customers who take advantage of “bundled” offerings.

One of the major “downsides” for cable services is the limited service area. Not all regions of the country actually have access to cable’s high speed and high quality services. The industry is still seeking to expand the fiber optic lines to every possible area, and the $65 billion dollars spent over the course of the last decade is further evidence of their serious intention to make their services available everywhere.

Additionally, many major cable companies are offering answers and assistance to households who will suffer from the end of the analog signal. There are digital boxes for those unable to subscribe to full cable services and there are many “dial up” hotlines where consumers can find many important answers.

Cable television has always been driven by the needs of the consumer, and that can still be seen in the industry’s willingness to assist customers and non-customers alike through the analog transition as well as through their ongoing expansion of services and offerings intended to meet the ever increasing technological needs of residential and business customers around the country.

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